SEO - the smartest Business marketing investment
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SEO – The Smartest Business Marketing Investment

  • By: admin
  • date: Nov 25, 2020
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Every business must invest in an effective Search engine optimization (SEO) strategy because the SEO process is a proven game-changer practice. It optimizes overall business websites to maximize organic reach and boost traffic from popular search engines, i.e., Google, YouTube, Bing, Yahoo, and Yandex. SEO improves your website ranking in search engines, and if your website is not properly optimized in the search engines and you’re implementing the wrong SEO Strategy, then your business might be losing money every day and every second.

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Important facts about SEO

  • The most important benefit of SEO is that your audience is using search engines daily, every second
  • Every Second per day, your target audience is searching for distinct products or services on search engines
  • SEO attracts quality traffic 
  • SEO integrates all of your online marketing activities
  • SEO improves the speed of your website and click-through-rate 
  • SEO will help your websites to stand out from millions of other websites on the internet
  • SEO traffic is more likely to convert and increases sales and leads
  • Effective SEO practice does not require any paid advertising
  • People trust results of search engine top ranking; thus, SEO builds business trust and credibility
  • SEO receives more clicks than PPC
  • SEO rankings last longer only change when the algorithm updates with time
  • High SEO rankings indirectly build trust and keep your customers more informed.
  • SEO increases your brand awareness and equity
  • SEO is Affordable, hence smartest Business marketing investment

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Conclusion 

Nowadays, there are endless factors that can affect your Google position rank. The reason may be in the domain itself, its Domain authority, the choice of keywords, market competition activity, quality content on your site, etc. So monitoring a website’s search engine position allows SEO experts to evaluate whether SEO practice activities are performing well and bringing measurable profits for a business website or not. If not, it’s a great starting point for you to reconsider and improve your SEO strategy and business model. Despite that, always remember that Google algorithms are constantly changing. Your position in SERPs will never be permanent – that is why you need to constantly keep a watch, monitor, and maintain your business website as the SEO process is not a one-time action; it changes with time.

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